“With the increased use of social media, we’re seeing more inappropriate and unacceptable behaviour on the part of the employee,” she said. “It may not always lead to firing but often the employer does have to take action.”
The Vancouver-based industry expert also added that employers should remind workers of the possible repercussions related to social media posts and comments.
“Many employers do have rules and policies in place but just talking to employees and making them understand the seriousness of inappropriate social media use and the impact it can have is important,” she explains.
“Warn employees to be mindful of what they post and what they say,” she continued. “Remind them that how they behave and communicate outside of the office can significantly affect the employer’s public image and reputation.”
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